Identity — version 3, 2026
A square, a cut, one line.
The GRAVEN mark is a G built from a square frame with one diagonal cut, drawn as a single continuous stroke — so it can be cast, engraved, or drawn on screen in one movement.
Design: GRAVEN studio with Ladegaard Type
Logo system
Lockup · mark · reversed · construction · clearspace
01 Primary lockupBone on Ash
assets/brand/logo.svg
02 Monogram
logomark.svgmin 16 px
03 Reversed
logomark-reversed.svgAsh on Bone
04 Reversed lockupAsh on Bone
logo-reversed.svgSchibsted Grotesk 700 · caps · tracking 0.22 em
05 Construction100-unit grid
- FrameSquare, 100 × 100
- Stroke12 units, every edge
- Cut45°, lower right
- BarOn the midline, to the centre
- PathOne line, A → B
Miter joins · butt capsDrawn on screen in one stroke
06 Clearspacex = mark height ÷ 4
Mark = cap height × 1.25Gap = stroke × 3
07 Small sizes
Favicon: 2 px pixel-snapped cut
08 Accent
Oxide fieldHoarding only
Palette
Four colours, one accent
Ash
Bone
Concrete
Oxide
Light sections (Bone on Ash → Ash on Bone) are allowed for rhythm. Oxide never fills more than one element per viewport.
Type specimen
Google Fonts, three families
Newsreader · opsz 72
Display · 400 / italic
clamp(3.25rem, 9.5vw, 11.5rem) / 1.06
Hold the light.
Newsreader · opsz 72
Headline · 400
clamp(2rem, 4.6vw, 5.25rem) / 1.06
Lindholm Archive, Copenhagen 2021
Schibsted Grotesk
Wordmark · 700 · caps
tracking 0.22em
GRAVEN
Schibsted Grotesk
Lead · 500
clamp(1.25rem, 2.1vw, 2.1rem) / 1.25
We are architects of slow materials. A wall that takes a month to cast asks for a decision that will hold for a century.
Schibsted Grotesk
Body · 400
1.0–1.125rem / 1.5
Two shelves of board-marked concrete step down the slope. The upper one holds the kitchen and the long room; the lower one, the bedrooms and a studio that opens to a sunken court.
IBM Plex Mono
Label · 400/500 · uppercase
0.72rem / 0.08em tracking
55.6761° N 12.5683° E — 06:12 → 19:48 — Field note 04 / 05
Motion principles
Slow, heavy, precise. No bounces.
Reveal
expo.out · 1.3 s · stagger 0.09
Masked lines, tiles, images
Wipe
power3.inOut · 1.1 s
Loader, transition card, nav tile
Draw
power3.inOut · 1.5 s · DrawSVG
Monogram draws, then the letters rise · expo.out 1.0 s · stagger 0.06
Scrub
linear · scroll-bound
Sun study, timeline, parallax, zoom
Cut
steps(1) · every 1.4 s
Montage, grain
Hover
cubic-bezier(.625,.05,0,1) · 0.45–0.75 s
Underlines, slanted buttons, list tiles
Imagery
Warm grey, raking light, one material per frame





Applications
Poster · business card · site hoarding

Exhibition — DAC, 14.03 → 02.06.2026
Buildings that hold the light.
Copenhagen · Lisbon
Mette Lindqvist
Founding partner
Refshalevej 163A, 1432 København K
Rua da Boavista 84, 1200-066 Lisboa
Site 24 — Ash Terrace, Lisboa
Completion 2024
Fourteen homes behind a wall the colour of wet ash.
graven.dk